Digital River announced it has launched an integration to bring its payments, tax and compliance capabilities to Salesforce AppExchange, empowering customers to connect with their customers and partners in entirely new ways.
The integration of Salesforce Commerce Cloud and Digital River lets brands create efficient online buying experiences with a solution designed to grow revenue, expand internationally and help protect brands from risks associated with selling online.
The on-demand shopping experience is now ingrained in today’s culture placing tremendous pressure on businesses to fulfill buyer demands through immediate access to goods and services.
Digital River’s app makes delivering enhanced B2B ecommerce easier by combining Salesforce’s abilities to solve challenging B2B front-end ecommerce complexities with Digital River’s expertise in solving back-end issues including payment processing, fraud mitigation, fulfillment, taxes and regulatory compliance.
The integration provides businesses with the tools to tackle larger ecommerce opportunities within mature and emerging markets, and diversify revenues to set them up for long-term success.
“The bar has been set high for ecommerce as customers are expecting seamless and local experiences, and it’s up to businesses to deliver,” said Adam Coyle, CEO of Digital River.
“This integration with Salesforce provides an enhanced B2B commerce solution for global growth. The opportunity to have Digital River associated with the world’s leading enterprise cloud marketplace will allow us to reach new customers and take their businesses to a whole new level.”
“Digital River is a welcome addition to AppExchange, as they power digital transformation for customers by helping brands accelerate their ecommerce footprint by opening new markets across the world,” said Woodson Martin, GM of Salesforce AppExchange. “AppExchange is constantly evolving to enable our partners to build cutting-edge solutions to drive customer success.”
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Industry News, Khareem Sudlow
