The Furniture 2021 report offers a market-leading analysis of the $1.33tr furniture sector from a commercial and strategic perspective. Inside, we bring the research to life with quick-read graphics and practical case study examples on 11 retail giants.
Digital Editor, Scarlette Isaac, zooms in on the highlights of the B&Q case study.
B&Q is a leading brand in home improvement and garden living with a retail presence of some 300 stores. Following lockdown, the DIY merchant dramatically improved its online traffic in alignment with the accelerated shift online. With this uplift in traffic, sales for 2020/21 are looking positive.
Kingfisher, the brand’s owner, has also seen strong growth - particularly in the first quarter of the financial year, to April 30 2021, where the group reported online sales up by 63% compared to the same time last year – and by 258% on the same time two years ago.
via https://AiUpNow.com October 29, 2021 at 08:08AM by Scarlette Isaac, Khareem Sudlow,
