One of my favorite best practices for entrepreneurs is a weekly update email. Just like it sounds, a weekly update email is sent out every week — typically on Sunday night — to all the major constituents: employees, investors, advisors, and mentors. While a weekly cadence seems too frequent for many people, in the life of a startup, there should always be relevant updates.
When mentioning the weekly update to entrepreneurs, I inevitably get the following question: what’s the format of the email?
Here are a few different entrepreneur weekly update email formats I’ve seen:
Format #1
- What We Accomplished
- Product
- Marketing and Sales
- Points of Interest
- Asks
Format #2
- Updates
- Metrics
- Things We Did Right
- Things We Need to Work On
- Asks
Format #3
- General
- Product / Progress Updates
- Customers
- Metrics
- Team Recognition
Format #4
- General
- Wins
- Customer
- People
- Marketing
- Finance
- Technology
- Product Development
- What’s Next
- Customer
- People
- Marketing
- Finance
- Technology
- Product Development
Getting into a rhythm of sending out regular updates is the most important part, and the format is merely a style guide for delivery. Entrepreneurs would do well to commit to a weekly update email and work on over-communicating in their business.
Entrepreneur
via https://www.aiupnow.com
David Cummings, Khareem Sudlow