Lime is piloting two new e-bikes to attract more women and older riders  #Ecommerce - The Entrepreneurial Way with A.I.

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Tuesday, July 30, 2024

Lime is piloting two new e-bikes to attract more women and older riders  #Ecommerce

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Shared micromobility giant Lime is piloting two new vehicles designed to appeal to women and older folks who might appreciate a lower step-through frame, smaller wheels and an upgrade from pedal-assist. Lime has experimented with several new form factors over the years in a bid to capture customers and adapt to changing tastes and trends. […]

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Rebecca Bellan, Khareem Sudlow