Dear SaaStr: Why did Jason M. Lemkin Change his Point of View on The Value of a COO for Earlier Stage Startups?
I try to work with (and invest in) CEOs that are better than me.
I found, when I was a SaaS CEO, that the CEOs that complained about needing a COO early, that it was too hard (which it is), etc. … they all failed or came up way short.
I felt part of your core job as CEO was to assemble a management team, not complain about how you couldn’t get it all done. Or didn’t want to do sales. Or couldn’t stand your CTO.
I still believe this. When I hear a CEO want to not deal with a functional area anymore that isn’t yet built out, that’s a big flag. When I hear an early stage CEO say at $1m, $2m it’s too much, they need a COO … I almost think there is no chance.
But …I didn’t fully get how complex it all gets after $10m-$20m ARR if you really want to go big. If growth is accelerating, especially.
I still believe a CEO should “do it all” in terms of building a decent management team first before hiring a COO. She should hire leaders for Sales, Marketing, Engineering, Product and Customer Success, or at least most of them.
But now, I see that if you can hire a great COO as soon as possible after that, you can scale faster.
Hiring a strong COO between Management Team 1.0 and Management 2.0 is one of the top ways to help all of us scale faster.
A related post here:
(image from here)
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Jason Lemkin, Khareem Sudlow