#SmallBusiness Dive Brief: True Religion has announced that Grammy Award-winning artist Megan Thee Stallion will be featured in its holiday campaign, “Where Holiday Wishes Come True,” per a press release. The effort also features rapper Hunx...
Wednesday, October 23, 2024
Wednesday, October 16, 2024
Amazon unboxes advertiser capabilities spanning AI, DSP and insights
#SmallBusiness This audio is auto-generated. Please let us know if you have feedback. Dive Brief: Amazon Ads unveiled a slew of new capabilities for advertisers at its annual UnBoxed conference, including an “all-new” experience across...
Wednesday, October 9, 2024
Why Home Depot is turning to DIY as its retail media network scales up
#SmallBusiness This audio is auto-generated. Please let us know if you have feedback. NEW YORK — Home Depot continues to expand the capabilities of its retail media network as the channel surges amid investment from competitors in the r...
Monday, September 30, 2024
Levi’s gets nostalgic with Beyoncé in first chapter of new campaign
#SmallBusiness This audio is auto-generated. Please let us know if you have feedback. Dive Brief: Levi’s has teamed with Beyoncé for a new campaign titled “Reiimagine” that will reinterpret several of the brand’s iconic advertisements,...
Wednesday, August 7, 2024
How Carter’s is pitching kids’ clothes to new Gen Z parents
#SmallBusiness This audio is auto-generated. Please let us know if you have feedback. As parents and their children prepare for the back-to-school season, Carter’s is launching a campaign with creative focused on the youngest kids that ...
Wednesday, July 24, 2024
And just like that, Google won’t be deprecating cookies. What now?
#SmallBusiness This audio is auto-generated. Please let us know if you have feedback. Google has changed course once again, announcing that it will explore a “new path” around online privacy instead of deprecating third-party cookies in...