#SeoTips CRM giant Salesforce on Tuesday signed a definitive agreement to purchase enterprise communications platform Slack, as widely expected. Under the terms of the agreement, Salesforce will pay $26.79 in cash and 0.0776 shares of its common...
Google's domination of the online advertising market appears to have stalled since Amazon last year became the third-largest digital ad platform in the U.S. behind the Google-Facebook duopoly. Search ads -- a mainstay of Google's revenues in the...
The move by retailers to online and mobile selling to survive the pandemic has resulted in a significant increase in digital fraud activity. The "2020 True Cost of Fraud Study: E-commerce/Retail Edition" by LexisNexis Risk Solutions found this t...
Customer service is more important today than ever before. A company's ability to answer customer questions and resolve problems has become as essential as product, quality, and price. When customers are ignored, or given the impression they are...
Marketers at B2C companies realize that personalization is key to business, but they are having problems implementing personalization strategies, according to a recent survey. Thirty-three percent of 202 B2C marketers Adweek Intelligence surveye...
Online sales are projected to surge even after America reopens for business. "One of the first things companies will need to do is make sure their technology infrastructure is equipped to handle the increase in traffic," Ryan Gellis, Founding Part...
Reddit this week launched Trending Takeover ads for its Search tab and Popular feed, on both mobile and desktop versions. One third of the more than 430 million monthly active users visiting Reddit's 100,000-plus communities view the Popular feed...
Ransomware hit at least 966 U.S. government agencies, educational establishments and healthcare providers in 2019, at a cost possibly exceeding US$7.5 billion, Emisoft reported late last year. The victims included 113 state and municipal governme...
A vulnerability in Philips Hue smart lightbulbs and their controller bridges could allow intruders to infiltrate networks with a remote exploit, Check Point Software Technologies disclosed Tuesday. The research stemmed from a detailed paper on th...
The United States Department of Justice on Tuesday filed complaints in two landmark cases calling for temporary restraining orders against five companies and three individuals alleged to have carried hundreds of millions of fraudulent robocalls t...
Google has inked a deal to acquire 6-year-old Ireland-based firm Pointy, reportedly for US$163 million. Pointy provides a $900 box with built-in cellular connectivity, which lets brick-and-mortar retailers list their stock online. It plugs into t...
#Ecommerce Apple sent emails to a small number of customers last week, inviting them to apply for the company's new Apple Card, and a privileged few have become the first to enroll in the program. The rollout is limited to qualifying applicants ...
